Business Strategy for Concrete Contractors

 Your Blueprint to Profitable, Scalable Growth

Growing a concrete business isn’t just about working harder or landing more jobs. It’s about building a business that runs profitably, predictably, and with purpose. At Concrete CEO, our Business Strategy services give you the clarity, structure, and systems to scale—not just in revenue, but in profit, performance, and team alignment.

BOOK A DISCOVERY CALL

The Problem With How Most Approach Business

Most concrete contractors think the answer to scaling their business is more leads. So they pour time and money into marketing, fill up their schedule, and chase job after job hoping that growth will follow. But after working with hundreds of contractors and building a $4M+ concrete business ourselves we’ve learned the truth:


It’s not always a lead problem. It’s often a business strategy problem.

More jobs won’t fix broken pricing, poor margins, or inefficient operations. In fact, it often amplifies the issue.

Without the right strategy behind your numbers, team, and systems, adding more work just adds more stress—and can quietly drain your profit.


What you need is a roadmap—backed by real numbers—that aligns your pricing, sales process, operations, and team structure with your revenue goals.


That’s what our Business Strategy Services are designed to achieve.

EXPLORE OUR PARTNER PROGRAM

Our Business Strategy Process

We Don’t Guess—We Build Your Business on the Numbers



Our process starts with a deep dive into your financials and ends with a clear, data-backed roadmap to hit your next level of growth. Here's how we do it:

Build a Pro Forma Plan

We start by creating a custom Pro Forma Profit & Loss Statement tailored to your business and goals. This becomes your financial North Star.

  • Know exactly where you stand today
  • Define your ideal revenue and profit targets
  • Identify what needs to change to get there

Reverse-Engineer Into KPIs

Once we have your targets, we break them down into Key Performance Indicators you can track and act on. No more guesswork. Just a clear, numbers-driven path to growth. Think:

  • Leads required
  • Close rate
  • Average job size
  • Production capacity
  • Marketing ROI

Define Your Team Structure

With your project volume and revenue goals defined, we map out the exact team you’ll need to hit those goals.

  • How many crew members you need
  • Roles and responsibilities
  • Org chart tailored for scale
  • When and how to hire

Execute the Game Plan

We don’t leave you with a plan and wish you luck. We roll up our sleeves and get in the trenches with you to make it happen. You’ll have real-time support and clear priorities to drive real results. From:

  • Marketing implementation
  • Sales training
  • Crew accountability systems
  • KPI tracking
A row of black stars on a white background.

Man, you helped so much dog. I will forever be thankful. First fiscal year we've done north of 2M in sales. It's amazing, thank you!

Benedict I.

Owner, Concrete 360

A row of black stars on a white background.

Tyler's strategies turned our struggling  business around. We finally hit our revenue goals, and even better, our profit goals.



Matt A.

Owner, StonePro Concrete

A row of black stars on a white background.

With Contractor CEO, our paving company saw a 30% increase in sales. Their financial tools were a game-changer. Highly recommend!

John B.

Owner, RockSolid Concrete

A row of black stars on a white background.

Before Contractor CEO, we had issues with pricing and project management. Now, we're more profitable and organized than ever

Dave L.

Owner, Precision Concrete Works

Who This Is For

This is for concrete contractors who:

  • Are already booking work but not hitting the profit you want
  • Want to grow but don’t want to burn out
  • Know you need structure but may not know where to start
  • If you’re serious about building a real business—not just working more hours

Your Growth Strategy Starts Here

We’ve packaged everything you need to grow a concrete business—strategy, financials, and execution—into one powerful program. This isn’t just coaching, it’s a hands-on, proven approach built to help concrete contractors like you grow smarter.

EXPLORE OUR PARTNER PROGRAM

Meet Your Business Strategy Coaches

When you work with us, you’re not getting generic advice. You’re getting direct support from specialists who’ve built, run, and scaled concrete businesses. Our coaching team brings together real-world experience in operations, finance, and sales—all focused on helping you reach your next level.

A man wearing a grey shirt and a watch is standing with his arms crossed.

TYLER LINK

Founder & Concrete Growth Expert

Tyler has built and ran his own $4,000,000 concrete business from the ground up—and now he helps others do the same. He’s not guessing at what might work, his approach is rooted in what’s been tested, refined, and proven in the real world. He lives and breathes this industry, coaching contractors, leading teams, and driving real results every single day. 

A woman wearing glasses and a necklace is sitting in a yellow circle.

Aric Light

CFO & Financial Strategist

Aric brings 10+ years of experience in wealth management and business finance. He helps you clearly understand your numbers, acting as the CFO every concrete contractor wishes they had. From forecasting profits to managing cash flow and optimizing your financial structure, he helps you build a business that’s not just profitable—but financially bulletproof.

A man wearing glasses and a pink shirt is standing in a yellow circle.

Forrest Wiesner

Sales Director & Team Trainer

Forrest leads and trains high-performing sales teams across the trades—and knows exactly how to turn conversations into closed deals. Whether you’re running sales yourself or building a team, he’ll refine your sales process, increase your close rate, and ensure your pricing and pipeline are dialed in.

Frequently Asked Questions About Our Business Strategy Services


  • How Long Does It Take To See Results?

    Most contractors start seeing measurable improvements within the first 30 days after attending the in person workshop. However, long-term, scalable growth depends on your implementation speed and business structure. We focus on real, sustainable growth—not just quick wins.

  • How much time do I need to commit to this program?

    This is not a typical coaching program where you spend hours on calls without real action. We handle your marketing, financial tracking, and strategy while you focus on implementation. Most contractors spend only a few hours per week executing our recommendations. We do most of the heavy lifting for you.

  • Is this just another lead generation service?

    No—this program goes far beyond marketing. Lead generation alone won’t fix your business. We build a full business system, including pricing strategy, operational efficiency, and profitability tracking, so you can scale the right way.

  • What if my biggest problem isn’t sales?

    We diagnose your real business bottleneck using data, not assumptions. Whether your issue is pricing, cash flow, crew inefficiency, or marketing, we build a custom plan to fix it.

  • How do I know this will work for my specific business?

    Every business is different, which is why we build a custom strategy tailored to your numbers, market, and challenges—not a one-size-fits-all approach. On Top of that, most of our income comes through performance. So if your model isn't working, you don't pay the performance fee.

  • How is this different from hiring a business coach or CFO?

    Most business coaches give advice but don’t execute. A CFO manages numbers but doesn’t grow your business. We do both. We implement systems, track performance, and adjust strategy in real time.

  • What if I already have a marketing team?

    That’s great! We can audit and optimize what’s working, fill in the gaps, and help align your marketing with pricing, sales, and profitability goals.

  • What happens after I apply?

    After you apply, we review your business details and reach out within 24-48 hours if you qualify. If accepted, we’ll schedule a discovery call to dive deeper into your business needs.

  • What if I have more questions?

    If you have additional questions, feel free to bring them up on your discovery call, or reach out to our team before applying!

Let’s Build a Concrete Business That Works

If you’re ready to stop spinning your wheels and start growing with clarity and confidence, let’s talk.