Business Strategy for Concrete Contractors
Your Blueprint to Profitable, Scalable Growth
Growing a concrete business isn’t just about working harder or landing more jobs. It’s about building a business that runs profitably, predictably, and with purpose. At Concrete CEO, our Business Strategy services give you the clarity, structure, and systems to scale—not just in revenue, but in profit, performance, and team alignment.
The Problem With How Most Approach Business
Most concrete contractors think the answer to scaling their business is more leads. So they pour time and money into marketing, fill up their schedule, and chase job after job hoping that growth will follow. But after working with hundreds of contractors and building a $4M+ concrete business ourselves we’ve learned the truth:
It’s not always a lead problem. It’s often a business strategy problem.

More jobs won’t fix broken pricing, poor margins, or inefficient operations. In fact, it often amplifies the issue.
Without the right strategy behind your numbers, team, and systems, adding more work just adds more stress—and can quietly drain your profit.
What you need is a roadmap—backed by real numbers—that aligns your pricing, sales process, operations, and team structure with your revenue goals.
That’s what our
Business Strategy Services
are designed to achieve.
Our Business Strategy Process
We Don’t Guess—We Build Your Business on the Numbers
Our process starts with a deep dive into your financials and ends with a clear, data-backed roadmap to hit your next level of growth. Here's how we do it:
Build a Pro Forma Plan
We start by creating a custom Pro Forma Profit & Loss Statement tailored to your business and goals. This becomes your financial North Star.
- Know exactly where you stand today
- Define your ideal revenue and profit targets
- Identify what needs to change to get there
Reverse-Engineer Into KPIs
Once we have your targets, we break them down into Key Performance Indicators you can track and act on. No more guesswork. Just a clear, numbers-driven path to growth. Think:
- Leads required
- Close rate
- Average job size
- Production capacity
- Marketing ROI
Define Your Team Structure
With your project volume and revenue goals defined, we map out the exact team you’ll need to hit those goals.
- How many crew members you need
- Roles and responsibilities
- Org chart tailored for scale
- When and how to hire
Execute the Game Plan
We don’t leave you with a plan and wish you luck. We roll up our sleeves and get in the trenches with you to make it happen. You’ll have real-time support and clear priorities to drive real results. From:
- Marketing implementation
- Sales training
- Crew accountability systems
- KPI tracking
Man, you helped so much dog. I will forever be thankful. First fiscal year we've done north of 2M in sales. It's amazing, thank you!
Benedict I.
Owner, Concrete 360
Tyler's strategies turned our struggling business around. We finally hit our revenue goals, and even better, our profit goals.
Matt A.
Owner, StonePro Concrete
With Contractor CEO, our paving company saw a 30% increase in sales. Their financial tools were a game-changer. Highly recommend!
John B.
Owner, RockSolid Concrete
Before Contractor CEO, we had issues with pricing and project management. Now, we're more profitable and organized than ever
Dave L.
Owner, Precision Concrete Works
Who This Is For
This is for concrete contractors who:
- Are already booking work but not hitting the profit you want
- Want to grow but don’t want to burn out
- Know you need structure but may not know where to start
- If you’re serious about building a real business—not just working more hours
Your Growth Strategy
Starts Here
We’ve packaged everything you need to grow a concrete business—strategy, financials, and execution—into one powerful program. This isn’t just coaching, it’s a hands-on, proven approach built to help concrete contractors like you grow smarter.
Meet Your Business Strategy Coaches
When you work with us, you’re not getting generic advice. You’re getting direct support from specialists who’ve built, run, and scaled concrete businesses. Our coaching team brings together real-world experience in operations, finance, and sales—all focused on helping you reach your next level.

TYLER LINK
Founder & Concrete Growth Expert
Tyler has built and ran his own $4,000,000 concrete business from the ground up—and now he helps others do the same.
He’s not guessing at what might work, his approach is rooted in what’s been tested, refined, and proven in the real world. He lives and breathes this industry, coaching contractors, leading teams, and driving real results every single day.

Aric Light
CFO & Financial Strategist
Aric brings 10+ years of experience in wealth management and business finance. He helps you clearly understand your numbers, acting as the CFO every concrete contractor wishes they had. From forecasting profits to managing cash flow and optimizing your financial structure, he helps you build a business that’s not just profitable—but financially bulletproof.

Forrest Wiesner
Sales Director & Team Trainer
Forrest leads and trains high-performing sales teams across the trades—and knows exactly how to turn conversations into closed deals. Whether you’re running sales yourself or building a team, he’ll refine your sales process, increase your close rate, and ensure your pricing and pipeline are dialed in.
Frequently Asked Questions About Our Business Strategy Services
Let’s
Build a Concrete Business That Works
If you’re ready to stop spinning your wheels and start growing with clarity and confidence, let’s talk.